The Brand

Beetnik Aesthetics is a breath of fresh air. Beetnik Aesthetics is a movement. Beetnik Aesthetics is a way of life. We think, we dream, we achieve. Would you like to join us?

A Guy Named Loren

Loren is a twenty-year-old college student currently attending the University of Illinois in Champaign-Urbana, seeking a degree in General Engineering. At one of the most prestigious engineering schools in the country, most students rarely have time for anything other than homework and studying, but Loren has somehow managed to beat the odds, launching his clothing company in early 2009.

When he's not in class, Loren spends most of his time developing marketing strategies, fabricating unique designs for t-shirts and accessories, and shipping orders. Since Beetnik Aesthetics is just a one-man show, Loren is actively involved in every aspect of his small clothing company, but seeks to expand his brand in 2011.